Alfred Grixti, CEO of Foundation of Social Welfare Services, kicked off the conference by presenting the importance of gathering and utilising data. He mentioned that very few seek help, and encouraged the industry to help make data more accessible, to unitedly better tackle problem gambling. Kindred Group’s CEO, Henrik Tjärnström, confirmed the importance of using data to better understand betting behaviour, also highlighting industry responsibility to ensure player safety. He continued by stressing that “a customer who does not enjoy gambling is not a good customer for us”. Nottingham Trent University Professor Mark Griffiths supported this, sharing valuable insights from his 30 years of research, bringing up accessibility and event frequency as important factors of betting behaviour. Also on the stage was four former gaming addicts, whom all moved the crowd by sharing their stories and experiences with problem gaming. Representing the Office of the Prime Minister, Hon. Silvio Schembri, the Parliamentary Secretary for Financial Affairs, Digital Economy and Innovation, shared his continued efforts on responsible gaming, by investing €1 million for treatment to local gaming addicts.
Using technology and innovation is important in the work around responsible gaming, with the industry creating awareness and educating customers to minimise harmful play. Ewout Keuleers, General Counsel at Kindred Group, ended the conference with re-emphasising the Kindred value of building on trust, and how it only applies with sustainable consumption. This coincides with Henrik Tjärnström’s earlier remark, that (at Kindred), “responsible gaming is an area we consider a key building block in our sustainable business strategy and therefore a topic we will continue to drive”.